22,550+backpacks (6yr)
20,396+attendees (6yr)
4cities
90+schools
190+partners
1,400+volunteers
The Back 2 School Festival is IBTU's flagship annual event — a multi-city, multi-day community activation that distributes backpacks, school supplies, and partner services to thousands of Los Angeles families. Now in its 7th year.
PAST EVENTS
B2S — BHC Plaza
· ~2,500 rolling crowd, 60+ partners, 150+ volunteers
08/01/2025
B2S — Venice Beach
· 1,500+ registered, 55 partners, 146 lbs coastal cleanup, 149 fire-impacted served
08/26/2025
B2S — Crenshaw HS Court Dedication
· 174 check-ins, 1,000 backpacks, 100 laptops, $174,567 in-kind
09/06/2025
Crenshaw Courts Project
06/18/2025
KEY PARTNERS
lululemon, Baby2Baby, Supreme, Adidas, Bombas, Nike, Apple, Google, Target, LA Rams, Pepsi, LA84 Foundation, LAUSD
SPONSOR B2S 2026
20,396+ attendees across 6 years | 22,550+ backpacks distributed | 1,400+ volunteers deployed | 4 cities | 123+ zip codes